Capitalcore Brand Guidelines
Your comprehensive guide to maintaining brand consistency across all touchpoints. Empowering traders with transparency and compliance.
Logo Concept & Story
The Capitalcore logo features a reversed, upward-tilted “C” that embodies the essence of bullish market momentum. This iconic design element serves a dual purpose:
1. The Bull Market Symbol: The tilted orientation naturally resembles the profile of a bull charging upward, representing strength, confidence, and upward market momentum—core values in the Forex trading world.
2. Forward Movement: The reversed orientation suggests breaking from tradition, innovation, and forward-thinking strategies. It represents Capitalcore’s commitment to leading the industry with cutting-edge trading solutions.
The bold, geometric design ensures instant recognition across all platforms while maintaining professional sophistication befitting a leading financial institution.
Color Palette
Our colors convey trust, energy, and professionalism. Use these exact values to maintain brand consistency.
C
- HEX: #CA4747
- RGB: 3,46, 102
- CMYK: 0, 65, 65, 21
C
- HEX: #032E66
- RGB: 202, 71, 71
- CMYK: 97, 55, 0, 60
C
- HEX: #032E66
- RGB: 26, 26, 26
- CMYK: 0, 0, 0, 90
C
- HEX: #ffffff
- RGB: 255, 255, 255
- CMYK: 0, 0, 0, 0
C
- HEX: #f8f9fa
- RGB: 248, 249, 250
- CMYK: 1, 0, 1, 2
C
- HEX: #333333
- RGB: 51, 51, 51
- CMYK: 0, 0, 0, 80
Type System
We use Lato for headlines and Inter for body text—combining impact with readability.
Headlines & Titles
Bold, modern, and confident. Use weights 700-900 for all headlines, titles, and brand moments.
Large - 56px
Medium - 40px
Small - 32px
BODY
Used for all body copy, UI elements, and supporting text. Weights 400-700.
Large - 18px
Lead paragraphs and introductions
Standard - 16px
Main body text and content
Small - 14px
Captions and labels
Extra Samll - 12px
Legal disclaimers only
Logo Guidelines
Essential rules for maintaining logo integrity and brand consistency.
- Use logo as provided without modifications
- Maintain clear space equal to logo height
- Scale proportionally only
- Minimum 40px digital, 10mm print
- Use approved color variations
- Use on high-contrast backgrounds
- Rotate or flip the logo
- Stretch or distort proportions
- Change colors or apply effects
- Add shadows, outlines, or glows
- Place on busy backgrounds
- Recreate or redraw the logo
The Principles Behind Capitalcore
Our brand is rooted in values that prioritise trader trust, long-term success, and responsible growth—guiding every product decision, partnership, and client interaction.
Empowering
Providing cutting-edge tools, education, and technology to help traders make confident decisions.
Transparent
Complete disclosure of fees, spreads, and conditions. Building trust through honest communication and clarity.
Compliant
Strict adherence to regulations and best practices. Maintaining the highest standards of security.
Authorized Users
These parties are authorized to use Capitalcore brand assets according to our guidelines.
Marketing Partners
Authorized Affiliates
Platform Developers
Official Resellers
Media & Press
Licensed Integrators
Brand Positioning
Approved keywords for consistent messaging and search optimization.
Leading High-Leverage Forex Broker
Online Forex Broker
Forex Trading Platform
Binary Options Trading
CFD Trading
Deposit Bonus
Fixed Spreads